All brands
Lifestyle & FashionSimulated data

ellesse

230 locations across 7 markets. Simulated performance for the last 30 days, compared with the previous 30 days.

Locations

230

Foot traffic

3.1M

0%

Revenue

£35.4M

+0.3%

Close rate

19.1%

traffic → sale

Avg basket

£59

per transaction

Avg dwell

16.3 min

per visit

Traffic per door / day

456

visitors

Revenue per door

£153.9K

+0.3%

Closing-hour capture

10.7%

traffic in final trading hour

Loyalty share

35.8%

Club AIVI members

Foot traffic trend

Daily visitors, last 30 days

Revenue vs closing performance

Revenue (IDR) against close rate

Traffic by trading hour

Peak at 18:00 · strongest close rate at 18:00 (23.81%)

Operational signals

Simulated diagnostics

Transactions
601,398
Staffing coverage index
0.83×
Return rate
4.6%
Close-rate change
+0.15 pts
Avg dwell time
16.3 min
Closing-hour capture
10.7%

Market breakdown

Performance by country

MarketStoresTrafficRevenueCloseTrend
United Kingdom1311.8M£20.2M18.6%-6.1%
United States25341.3K£3.8M19.0%-0.5%
France24330.0K£3.7M18.3%-5.9%
Germany19253.4K£2.8M16.3%-0.8%
Australia12166.0K£1.9M17.8%+7.4%
Netherlands10138.2K£1.6M17.6%+8.9%
New Zealand9126.7K£1.4M16.6%+1.0%

Top locations

Ranked by revenue contribution

LocationTrafficRevenueCloseTrend
Bullring BirminghamUnited Kingdom235.0K£3.7M22.8%-8.2%
Westfield StratfordUnited Kingdom203.6K£3.1M24.0%+8.3%
St James Quarter EdinburghUnited Kingdom217.4K£2.3M15.7%-5.1%
Cribbs CausewayUnited Kingdom196.2K£2.1M18.3%+4.7%
Trafford CentreUnited Kingdom142.3K£1.8M23.3%-3.6%
MeadowhallUnited Kingdom143.2K£1.8M18.5%+5.1%
REI Seattle FlagshipUnited States118.5K£1.8M21.8%-1.8%
BluewaterUnited Kingdom152.8K£1.6M16.2%+10.6%
Liverpool ONEUnited Kingdom165.0K£1.5M15.8%-7.8%
Lakeside ThurrockUnited Kingdom148.5K£1.4M16.4%+11.0%
Westfield LondonUnited Kingdom130.2K£1.4M16.5%-7.3%
Part-Dieu LyonFrance95.1K£1.3M23.5%+0.7%
Dick's Sporting Goods NYCUnited States149.0K£1.2M15.8%+11.5%
Mall of AmericaUnited States80.0K£1.2M23.6%+5.8%
Rebel Sport MelbourneAustralia72.7K£1.1M24.2%-4.5%
Westfield NewmarketNew Zealand80.7K£1.1M19.9%+6.7%
Galeries Lafayette HaussmannFrance77.5K£1.0M23.0%-11.7%
De Bijenkorf AmsterdamNetherlands80.9K£914.4K17.3%-6.6%
Mall of BerlinGermany79.3K£848.7K20.7%-0.8%
Westfield SydneyAustralia50.7K£729.0K20.7%+10.8%
Mall of the NetherlandsNetherlands72.0K£725.3K17.5%-1.2%
ChadstoneAustralia50.8K£672.2K21.4%-9.3%
KaDeWe BerlinGermany65.0K£661.2K17.7%+10.4%
Alstertal HamburgGermany67.1K£621.1K15.0%+3.1%
CentrO OberhausenGermany59.9K£575.6K18.9%-0.4%
Westfield Forum des HallesFrance69.2K£566.1K16.1%+2.8%
Sylvia ParkNew Zealand41.0K£363.4K16.8%+0.8%

All figures on this page are simulated mock data for demonstration purposes and do not represent actual Pentland Brands trading results.